Strategisch management

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Ulrich A.K. Betz

Curious Future Insight

gebondenEngels9783031417801 31-12-2023

This book follows up the debate on the future of science and technology at the Curious2022 – Future Insight Conference, the second event in this conference series initiated on the occasion of Merck’s 350th anniversary. Meer

192,99

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Proceedings of the 1995 World Marketing Congress

paperbackEngels9783319386928 29-10-2016

This volume includes the full proceedings from the 1995 World Marketing Congress held in Istanbul, Turkey. The focus of the conference and the enclosed papers is on marketing thought and practices throughout the world. Meer

180,99

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Business Model Innovation

paperbackEngels9783319851327 4-5-2018

This book presents a systematic literature review of 156 published papers on business model innovation (BMI). The aim is to identify and integrate the different theoretical perspectives, analytical levels, and empirical contexts in order to deepen understanding of this complex phenomenon. Meer

144,99

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Polymer-Engineered Nanostructures for Advanced Energy Applications

gebondenEngels9783319570020 29-6-2017

This book provides a comprehensive overview of engineering nanostructures mediated by functional polymers in combination with optimal synthesis and processing techniques. Meer

240,99

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Organizational Innovation and Change

paperbackEngels9783319229201 14-10-2015

This book explores a range of critical issues and emerging topics relevant to the linkages between information technologies and organizational systems. Meer

120,99

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James Crowder

AI Chatbots

gebondenEngels9783031455087 3-11-2023

This book explores the subject of artificial psychology from the standpoint of how online Chatbots have infiltrated and affected societies and the world in general. Meer

72,99

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Sami Basly

Family Businesses in the Arab World

gebondenEngels9783319576299 30-5-2017

This book focuses on topics such as the cultural specificity of Arab family businesses with regard to shaping their governance and management; the influence that specific values in the Arab world could exert on the management of family businesses; how spiritual and religious values influence business in Arab family firms; and the role of emotions in the management of family firms in the Arab World. Meer

156,99

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Enacting Values-Based Change

gebondenEngels9783319695891 10-1-2018

This edited volume highlights the use and practice of values in Organization Development (OD). It addresses how those values have changed over time, how they are expressed in OD’s approach to consulting, the process of making value-based decisions, and how to deal with value dilemmas and value conflicts. Meer

212,04

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Bernhard Bachmann

Ethical Leadership in Organizations

gebondenEngels9783319429410 15-9-2016

This book links ethical leadership theory to the implementation of improved leadership practices, particularly in highly operational environments. It builds on the recognition that bad forms of leadership lead to declining motivation and consequently to problems in the social climate and quality of work in organizations and the personal health of employees. Meer

156,99

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Unternehmensführung und Informationssystem

paperbackDuits9783322946959 23-8-2014

Warum werden Infonnationssystem-Architekturen nicht umgesetzt? Diese ein fache Frage stand am Anfang des Projekts UISA ("Umsetzung von Infonnations system-Architekturen"), aus dem dieses Buch entstanden ist. Meer

57,06

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Mastering Disruption and Innovation in Product Management

gebondenEngels9783319935119 26-9-2018

This book is an essential guide or foundational toolkit for anyone who is involved in the process of developing, offering or selling any type of product or service. Meer

96,99

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Venkatakrishna V. Bellur

Marketing Horizons: A 1980's Perspective

paperbackEngels9783319385532 23-8-2016

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Meer

120,99

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Advances in Crowdsourcing

gebondenEngels9783319183404 21-5-2015

This book attempts to link some of the recent advances in crowdsourcing with advances in innovation and management. It contributes to the literature in several ways. Meer

60,99

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Annika Steiber

Management in the Digital Age

paperbackEngels9783319674889 8-11-2017

In this Springer Brief, the author introduces how Chinese firms are successfully using their own variants of the 'Silicon Valley Approach' to management. Meer

78,99

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Tuomo Peltonen

Spirituality and Religion in Organizing

gebondenEngels9783319563114 21-6-2017

This book contributes to the discussions on the role of spirituality in organizing and leading, taking a philosophically and theologically rigorous perspective. Meer

71,34

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Denis Cavallucci

TRIZ – The Theory of Inventive Problem Solving

gebondenEngels9783319565927 3-8-2017

The work presented here is generally intended for engineers, educators at all levels, industrialists, managers, researchers and political representatives. Meer

144,99

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Mateusz Grzesiak

Personal Brand Creation in the Digital Age

gebondenEngels9783319696966 3-4-2018

Presenting a scientific exploration of personal branding and digital communication, this ground-breaking book aims to fill a gap between theory and practice. Meer

62,90

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Leslie P. Willcocks

Maximizing Value with Automation and Digital Transformation

gebondenEngels9783031465680 3-1-2024

This book is an indispensable guide for executives, programme leaders, and business owners on maximising value from automation and digital transformation. Meer

43,20

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Proceedings of the 1979 Academy of Marketing Science (AMS) Annual Conference

paperbackEngels9783319386744 29-10-2016

This volume includes the full proceedings from the 1979 Academy of Marketing Science (AMS) Annual Conference held in Miami, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education and international marketing, among others. Meer

120,99

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Vinay Kothari

Proceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference

paperbackEngels9783319386768 29-10-2016

This volume includes the full proceedings from the 1982 Academy of Marketing Science (AMS) Annual Conference held in Las Vegas, Nevada. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, industrial marketing, and international marketing, among others. Meer

180,99

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